Social Media Manager Salary by Country
Social media managers plan content and grow engaged audiences across platforms. Choose a country for a city-by-city breakdown in local currency.
Countries covered
40
10-yr outlook
+10%
projected growth
Category
Creative
Social Media Manager salary by country
| Country | Per year | Per month |
|---|---|---|
 United States | $73,100 | $6,100 |
 United Kingdom | $91,835 | $7,631 |
 Canada | $82,597 | $6,918 |
 Australia | $104,096 | $8,675 |
 Germany | $97,743 | $8,098 |
 France | $86,794 | $7,185 |
 Netherlands | $106,753 | $8,896 |
 Switzerland | $111,209 | $9,267 |
 Singapore | $99,037 | $8,279 |
 India | $14,556 | $1,213 |
 Japan | $63,504 | $5,292 |
 South Korea | $73,581 | $6,132 |
 Poland | $71,535 | $5,970 |
 Brazil | $29,932 | $2,504 |
 United Arab Emirates | $60,177 | $5,010 |
 Mexico | $33,060 | $2,758 |
 Ireland | $92,725 | $7,756 |
 Spain | $70,370 | $5,817 |
 Italy | $68,888 | $5,703 |
 Sweden | $94,564 | $7,885 |
 Norway | $136,008 | $11,331 |
 Denmark | $97,690 | $8,148 |
 Belgium | $107,209 | $8,896 |
 Austria | $87,934 | $7,299 |
 Portugal | $52,122 | $4,334 |
 Finland | $81,662 | $6,843 |
 China | $51,918 | $4,322 |
 Hong Kong | $70,283 | $5,855 |
 New Zealand | $67,364 | $5,642 |
 Indonesia | $12,465 | $1,039 |
 Philippines | $11,243 | $937 |
 Vietnam | $12,992 | $1,083 |
 Thailand | $25,885 | $2,157 |
 Malaysia | $40,542 | $3,391 |
 Israel | $83,679 | $6,973 |
 Saudi Arabia | $42,933 | $3,573 |
 Turkey | $30,834 | $2,569 |
 Argentina | $13,032 | $1,086 |
 Colombia | $23,538 | $1,962 |
 South Africa | $23,238 | $1,939 |
Source figures are in each country’s local currency; amounts above convert to your display currency.
Showing amounts in USD (USD default). FX as of Mon, 13 Jul 2026 00:02:31 +0000. Convert currencies
Required skills
ContentAnalyticsCopywritingCommunityScheduling
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Frequently asked questions
- How much does a social media manager make?
- Pay depends on the country. Among markets we cover, national medians include 340.270.000 ₫ in Vietnam; Rp 225.260.000 in Indonesia; ₩110,470,000 in South Korea, and more.
- Which country pays social media managers the most?
- Of the 40 countries with data on Pay by Role, Vietnam has the highest national median at about 340.270.000 ₫ per year.
- Which country pays social media managers the least?
- Among covered countries, Portugal is on the lower end at about 45 700 € per year (local currency).
- Is social media manager a growing career?
- Employment for this role is projected to change by about +10% over the next decade.
- What skills do social media managers need?
- Common skills include Content, Analytics, Copywriting, Community, Scheduling. Requirements vary by country, employer, and seniority.
- What other creative jobs are similar?
- Related roles include Graphic Designer, Architect, Copywriter, Video Editor, Photographer. Compare pay on each job page.