Social Media Manager Salary in Italy

Social Media Manager in Italy: read the median against a +10% outlook

The Italy national median for a social media manager is 60.400 € a year. Among 2 metros with observed data, pay runs from about 38.700 € in Rome to 48.200 € in Milan (1.2×).

Social media managers plan content and grow engaged audiences across platforms. Common screening skills include Content, Analytics, Copywriting, and Community.

A modeled national band runs about 38.700 €–87.000 € around that midpoint. Licensing and immigration rules are independent of this cash sort. Employment outlook for the occupation is sketched at +10% over a decade — a national demand guess, not a hiring guarantee in every Italian city.

Milan sits -20% vs the national median; Rome sits -36%. Relocating inside Italy for this title can move cash more than a small raise at the same desk. Open a city page for take-home and rent context — this national page is the map, not the offer.

Italy shows about 1.5% CPI in 2025. A social media manager raise that trails inflation is a real-pay cut even if it still beats last year’s peers. This occupation is also covered in 39 other countries — useful for remote or relocation shortlists, after FX and local tax. Nearby creative titles on this site include Graphic Designer, Architect, Copywriter, and Video Editor.