Pay by Role
Creative · United States

Social Media Manager Salary in United States

Social media managers plan content and grow engaged audiences across platforms. The United States median is $73,100 per year. Pick a city below for a local breakdown.

Showing amounts in USD (USD default). FX as of Mon, 13 Jul 2026 00:02:31 +0000. Convert currencies

National median
$73,100
per year
Monthly (national)
$6,100
per month, before tax
Highest-paying city
$94,000
Los Angeles, CA
Hourly (national)
$35.14
varies by city

Social Media Manager salary by city in United States

CityPer year
Los Angeles, CA$94,000
Washington DC, DC$93,300
San Diego, CA$89,000
Chicago, IL$79,000
The Bronx, NY$73,100
Jacksonville, FL$73,100
Fort Worth, TX$73,100
Philadelphia, PA$72,600
Dallas, TX$67,000
Phoenix, AZ$66,600
Houston, TX$66,200
San Antonio, TX$60,300

Social Media Manager salary in other countries

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Related Creative salaries in United States

Graphic DesignerArchitectCopywriterVideo EditorPhotographer

Frequently asked questions

How much does a social media manager make in United States?
The national median social media manager salary in United States is about $73,100 per year ($6,100 per month). Across 12 cities, pay ranges from about $60,300 to $94,000.
Which United States city pays social media managers the most?
Los Angeles, CA pays the most at about $94,000 per year.
Which United States city pays social media managers the least?
Among cities we cover, San Antonio, TX is on the lower end at about $60,300 per year for a social media manager.
What is the typical salary range for a social media manager in United States?
Across United States cities we cover, social media manager pay commonly spans from about $38,000 at the entry end in lower-paying markets up to about $149,000 for senior pay in higher-paying cities. Open a city page for the full local percentile band.
How many United States cities have social media manager salary data?
Pay by Role publishes social media manager pay for 12 cities in United States, all shown in USD.
Is social media manager in demand in United States?
Employment for this role is projected to change by about +10% over the next decade. Related creative roles on Pay by Role include Graphic Designer, Architect, Copywriter.