Marketing Manager salary in Idaho

Official occupation: 11-2021 Marketing Managers · Reference period May 2025 · Data updated · Confidence 85/100

In Idaho, the median marketing manager earns $142,090 a year, 15% below the United States median of $166,790.

It ranks 25th of 48 states with a published figure.

Pay is widely spread: the top 10% earn at least $251,590, 3.3 times the $76,690 that marks the bottom 10%.

With 1,320 jobs and a location quotient of 0.61, the role is less common here than in the United States as a whole.

For context, the median across all occupations in Idaho is $47,970, so this role pays 3.0 times the local typical wage.

Published figures

Published and derived pay figures
MeasureIdahoNational
Median annual pay Observed$142,090United States: $166,790
Mean annual pay Observed$150,750United States: $177,770
10th percentile Observed$76,690United States: $90,260
25th percentile Observed$102,630United States: $123,020
75th percentile Observed$197,240United States: $216,410
90th percentile Observed$251,590United States: $293,610
Median hourly pay Observed$68.31United States: $80.19
Employment (jobs) Observed1,320
Jobs per 1,000 employees Observed1.543
Location quotient Observed0.61
Difference from United States median ($166,790) Derived−15%
Rank among 48 states Derived25
Ratio to Idaho all-occupation median ($47,970) Derived2.96×
90th / 10th percentile ratio Derived3.28

Nearby in the ranking

  1. 23. New Hampshire$143,280
  2. 24. Florida$142,620
  3. 25. Idaho$142,090
  4. 26. Utah$139,830
  5. 27. Michigan$138,510

Largest cities in Idaho: Boise, Meridian, Nampa, Idaho Falls, Pocatello (GeoNames). Figures are for the whole state, not individual cities.

More pay data

Source, method and data quality

  • Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 (Public domain (U.S. Government work)). Reference period: May 2025. Updates: Yearly (spring release).
  • Observed figures are copied from the published table without adjustment. Derived figures (rankings, ratios and differences) are calculated by us from those observed figures. No figure on this page is modeled or estimated.
  • Relative standard error (PRSE) published per estimate.
  • Confidence score: 85/100. Based on the published sampling error and job count. We only publish region pages scoring 60 or more that have at least 6 observed figures.
  • Place hierarchy from GeoNames (CC BY 4.0). Data last updated: .
  • Full method: methodology.