Pay by Role
Italy · Salary comparison

Copywriter vs Social Media Manager salary

In Italy, a copywriter earns about 7% more than a social media manager $73,450 vs $68,888 per year.

Showing amounts in USD (USD default; source data is EUR). FX as of Mon, 13 Jul 2026 00:02:31 +0000. Convert currencies

Pays more
Creative
Copywriter
$73,450/yr
Monthly
$6,159
Hourly
$35
Range
$46,990$105,727
10-yr outlook
+4%
Creative
Social Media Manager
$68,888/yr
Monthly
$5,703
Hourly
$33
Range
$44,138$99,226
10-yr outlook
+10%

Pay range, side by side

PercentileCopywriterSocial Media Manager
Entry (10th)$46,990$44,138
25th$60,220$56,456
Median$73,450$68,888
75th$89,645$84,057
Senior (90th)$105,727$99,226

National Italy figures in EUR. Individual pay varies with experience, employer, and location.

More Creative comparisons

Frequently asked questions

Does a copywriter or social media manager earn more in Italy?
A copywriter earns more, at about 64.400 € per year vs 60.400 € for a social media manager — roughly 7% (4000 €) more.
What is the salary range for these roles in Italy?
A copywriter typically earns 41.200 €–92.700 €, while a social media manager earns 38.700 €–87.000 € per year.
How much do these jobs pay per month in Italy?
On a monthly basis before tax, a copywriter averages about 5400 € and a social media manager about 5000 €.
How do entry-level salaries compare?
At the 10th percentile in Italy, a copywriter earns about 41.200 € while a social media manager earns about 38.700 € per year.
How do senior-level salaries compare?
At the 90th percentile in Italy, a copywriter earns about 92.700 € while a social media manager earns about 87.000 € per year.
Are copywriter and social media manager similar careers?
Both roles sit in the Creative category on Pay by Role, which is why we compare them head-to-head. Day-to-day work still differs — review each job page for skills and outlook.