Pay by Role
Australia · Salary comparison

Copywriter vs Social Media Manager salary

In Australia, a copywriter earns about 8% more than a social media manager $112,423 vs $104,096 per year.

Showing amounts in USD (USD default; source data is AUD). FX as of Mon, 13 Jul 2026 00:02:31 +0000. Convert currencies

Pays more
Creative
Copywriter
$112,423/yr
Monthly
$9,369
Hourly
$54
Range
$71,965$161,903
10-yr outlook
+4%
Creative
Social Media Manager
$104,096/yr
Monthly
$8,675
Hourly
$50
Range
$66,621$149,898
10-yr outlook
+10%

Pay range, side by side

PercentileCopywriterSocial Media Manager
Entry (10th)$71,965$66,621
25th$92,159$85,358
Median$112,423$104,096
75th$137,129$126,997
Senior (90th)$161,903$149,898

National Australia figures in AUD. Individual pay varies with experience, employer, and location.

More Creative comparisons

Frequently asked questions

Does a copywriter or social media manager earn more in Australia?
A copywriter earns more, at about $162,000 per year vs $150,000 for a social media manager — roughly 8% ($12,000) more.
What is the salary range for these roles in Australia?
A copywriter typically earns $103,700–$233,300, while a social media manager earns $96,000–$216,000 per year.
How much do these jobs pay per month in Australia?
On a monthly basis before tax, a copywriter averages about $13,500 and a social media manager about $12,500.
How do entry-level salaries compare?
At the 10th percentile in Australia, a copywriter earns about $103,700 while a social media manager earns about $96,000 per year.
How do senior-level salaries compare?
At the 90th percentile in Australia, a copywriter earns about $233,300 while a social media manager earns about $216,000 per year.
Are copywriter and social media manager similar careers?
Both roles sit in the Creative category on Pay by Role, which is why we compare them head-to-head. Day-to-day work still differs — review each job page for skills and outlook.